Saturday, July 10, 2010

The artist as salesperson

"A sturdy self esteem will do more for your financial success and artistic success than a college degree.

Learn to Sell – It’s an Art

Don’t buy a new guitar, don’t attend another writer’s workshop, and don’t buy another camera lens. You’re not failing as a business because your work isn’t good enough. You’re failing because you’re not selling it the right way to the right people.
You need to learn how to sell. Selling is an art and a necessary skill in life…for everyone. It’s as important as knowing how to balance a checkbook or fill your car with gas."

-- Carlos Velez in "The Artist as a Brand, a Company, a Salesman" | Conscious Me by Carlos Velez

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